fbpx

Our Services

Online Reputation Management

Would you like to increase the number and quality of your business reviews? Watch this brief video to see how Online Reputation Management (ORM) will the help you achieve just that:

Your online review rating impacts your business. We work to bring in the good reviews and minimize the bad ones so that you’re putting your best foot forward and have the reputation you deserve.

online reputation management service

Interested to learn more? Call us 1 (800) 525-3061 now, email us, or schedule a quick presentation.

Real customers' video testimonials Check out the case studies Get it now!

How would you like to see this amazing service in action?

Try it out! Send an invite to yourself and See how it works!

ONLINE REPUTATION FACTS

  • 97% of consumers search for local businesses online.

  • 93% of consumers read online reviews about local businesses.

  • 85% of consumers trust online reviews as much as a personal recommendation.

  • 73% of consumers think that reviews older than 3 months are not relevant.

  • Most consumers look at 2+ review sites before making a decision.

Source: https://www.brightlocal.com/learn/local-consumer-review-survey/

top reason why people don't review

Top reasons why people don't review

  • I didn’t have time!

  • I forgot!

  • I don’t know how!

Our online review management system resolves all the above problems and completely automates the entire process, throughout all the stages. It guides the reviewers and makes it easy for them to leave a review, while it captures bad experience reviewers and gives you the chance to resolve their bad experience and turn it to a good one. So not only it helps your business, it also helps your customers to experience the quality they deserve."

Even if you have a good review rating, you need our online review management service, because:

  1. Even one bad review can severely impact your rating.

  2. Your prospect customers need to know that you still own this business and it still provides good products and/or services. So recent reviews are essential. While reviews that are older than 3 months are important to have, most people think that reviews that old are obsolete. Do you still provide the same quality? Are you still the owner? Or is the business sold and does not provide the same quality as before?

  3. Do not underestimate your competition. Just because you are ahead, it does not mean that you will stay ahead. You need to maintain your edge and keep adding to your reputation.

Our online review management helps you to:

  • Turn positive reviews into more business.

  • Capture negative experience reviews before they make it in to a review site, so you will have the chance to resolve them and turn them in to good experience reviews.

  • Protect your reputation and maintain your edge.

Why stop there? Customize the reviews to your industry!

supported review sites

Not seeing what you need? We are happy to integrate new sites. Just get in touch!

THE RESULTS

You will have created a Review and Lead Generating system all at the same time. Your Reputation will be shown in Search Engine Results, and Customers are now more likely to choose YOUR business for their dollars.

Protect Your Reputation and Generate Leads Simultaneously!

GENERATE

GET MORE POSITIVE REVIEWS

Acquire more customer reviews and easily gather them in one place with our simple process. We automate a multi-channel acquisition process via email and print and we create a page to help you get those great reviews from happy customers. We optimize the process with Google, Facebook and the industry specific sites that matter to you.

AMPLIFY

GET THE GOOD WORD OUT THERE

With ReviewLead, share the latest and greatest positive reviews through several different channels. Stream the compelling reviews to your website, through sales channels and on your social media to drive visibility!

REVIEW RESPONSE CONSULTING

TAKE CONTROL OF YOUR ONLINE REPUTATION

This system works to divert these before going public, putting control back in your hands. Getting a bad review hurts, but it’s important that you handle it well. We work with you to craft responses that let your customer service shine, and minimize damage from unhappy customers.

If you are not active about managing your reviews online, others will take that control. We can help!

How would you like to see this amazing service in action?

Try it out! Send an invite to yourself and See how it works!

Interested to learn more? Call us 1 (800) 525-3061 now, email us, or schedule a quick presentation.

Not convinced yet? Real customers' video testimonials Check out the case studies Get it now!

Conversion Targets

15 Essential conversion actions taken by website visitors, also called conversion targets.

Bringing a visitor to your website is not enough and does not really help much, unless the visitor interacts by taking certain actions, also called conversion actions. Setting conversion targets for your website is the first step to help it grow. Here are the most important ones:

  1. Make a purchase, also called sales conversion.

    Is that what online marketing is about, sales? And at the end of the day, this number is the one that counts more. If all the marketing campaign actions goes well, sales is the end result. However focusing just on this could make us miss the whole picture. Online marketing is much more than sales. Sure, by converting a visitor to buying customer is what we want the most, however developing a loyal audience that can buy in the future and having a good and useful website is more important. It is the sign of a healthy business that is here to stay.
  2. Create an account.

    In other words subscribe to the website. Most of the time it is associated with subscribing to the newsletter as well, however it is not mandatory. Having a visitor subscribe to your e-commerce website is the first step in order to purchase products or services. So it is one of the most important conversion actions a visitor can take. Also measuring this metric and track back sales failures can determine the cause of the problem and fixing it can result to increase of the conversion rate.
  3. Subscribe to the Newsletter.

    This is some times not considered such an important conversion target, however it is a vital step to audience development. According to many case studies based on actual marketing campaigns, newsletter has a significant greater conversion rate than other audience reaching channels, such as Facebook, Tweeter and other social media. The reason is very simple. People who have subscribed to your newsletter and stay subscribed, like the content you share, they think it is useful to them and thus they have a higher success conversion rate.
  4. Read an article, product or service description.

    This is the difference between an interacting visitor and a bounced visitor. It is the metric that describes how relevant and useful is the content of a website to the visitor. The more time the visitor stays on the page interacting, in other words reading, the less the bounce rate of a website is. Read more...
  5. Like on Facebook, Google+ and other social networks.

    This is an important step to develop a website's audience. It is vital for any business to have a social media presence and the larger the audience the more the reach of every social media post. Read more...
  6. Follow on Tweeter, Google+ and other social networks.

    Some social networks have a follow action required by the visitors, before they start receiving social media posts. This action is an important step to develop a website's audience for the social networks that require following action. Read more...
  7. Take an offer.

    Taking an offer sent, or proposed from inside the website, or even from the outside using AdWords or some other kind of advertisement is another important target. Read more...
  8. Take a survey.

    Would you like to know what your customers want? Well, there is no better way than ask them. Having a customer or visitor take a survey not only provides with valuable feedback about their needs, but also improves the chances to take an offer at the end of the survey, or take another action and convert in another way, i.e. subscribe to the newsletter.
  9. Share a content, product or service.

    There is not a better way to promote products or services than through a customer's referral. Having a customer taking this conversion action, increases the chances of sales conversion, increases relevant traffic to the website and promotes it to the social media, which increasing the website's backlinks and helps improving the website's ranking with the search engines. In most cases, customers would love to do that, if you make it easy for them. Read more...
  10. Suggest to a friend.

    Just like content sharing, suggesting to a friend via email, is one of the best ways to promote products or services. This conversion action taken by a visitor or customer, increases the chances of sales conversion, because it usually targets an individual who is interested in this type of product or service, increases relevant traffic to the website and helps improving the website's ranking with the search engines. In most cases, customers would love to do that, if you make it easy for them. Read more...
  11. Submit a form.

    In many cases a customer or visitor can submit a form, in order to ask for more information about a product or service. This could help with sales conversion, audience development, since they could choose to subscribe to a newsletter or a reminder about the product or service they are interested in. Here is how you could add smart and useful forms to your website. Read more...
  12. Rate / review a product or service.

    I cannot stress this enough. Customers are your best salesmen, period! A satisfied customer can be your best weapon to increase your trust and improve your sales conversion. In most cases, customers would love to rate and review your products and services, if you make it easy for them. Here is how you do that. Read more...
  13. Leave a comment.

    Just like Ratting and reviewing, allowing your customers to add comments about products or services could be very beneficial to your website. Not only improves the description of a product or service, by adding FAQ Q&A, but it also helps your customers interact with each other and sharing their experience from your services. This helps building up a great foundation of trust for your visitors and potential customers and helps improving the website's ranking with the search engines, since the search engines and social media really care about the amount of people talking about this. In fact social networks like Facebook have a special metric for this specific thing, called "People talking about this", currently called "People engaged". In most cases, customers would love to do that, if you make it easy for them. Adding such a functionality to your website is not difficult. Here is how you do it. Read more...
  14. Contact, chat or call.

    Directing a visitor to interact by contacting, chatting or even calling you, could mean the difference from making the sale or not. According to recent case studies, using real life examples, 9 out of 10 visitors would purchase if they had the opportunity to ask something in real time, by using a chat. Also, having a contact with full details, telephone number and even chat, increases dramatically the chances of sales conversion and builds up trust towards visitors. Adding such a functionality to your website is not difficult. Here is how you do it. Read more...
  15. Click on a link or button.

    Directing a visitor to interact by clicking a link or button, is a good way to minimize your website's bounce rate, increase visitor interaction and promote offers. Such an action can also lead to newsletter subscription, taking up an offer, sales conversion, and helps improving the website's ranking with the search engines. Adding such a functionality to your website is not difficult. Here is how you do it. Read more...

Web design

Is web design really important to website success?

The truth is that it is very important. In order to understand how important it is, ask yourself the following question: Would you eat at a restaurant that is not clean, its menus are disorganized and confusing, the stuff is rude and the service is slow? And if you ate there once, would you ever go back?

Read more: Web design

Search Engine Optimization

What is Search Engine Optimization, also known as SEO?

Search Engine Optimization (SEO) is the work performed by a Search Engine Optimization Specialist, in order to improve the visibility of a website in the search engines' unpaid results. You may have heard those results as organic, natural, or even earned results. That is because it takes a lot of effort to produce them and the effect is permanent. It is very unusual for those websites, that earned a high natural search engine results' position to drop, if the SEO Specialist has done a good job.

Read more: Search Engine Optimization

Online Marketing

What is online marketing and how does it work?

The internet is changing every day. New technologies, tools, programming languages, ways to communicate and perform daily tasks, are introduced every few months and so online marketing has to adapt and stay up to date, in order to be successful. New online marketing techniques, ways to promote brands, products and services are also invented daily. A technique that used to work a few months ago may not work today and a new technique that works great now, is introduced. And the interesting thing is that most of them do not require a lot of money in order to be put to motion. This is where online marketing differentiates from traditional marketing. Traditional marketing requires constant exposure to the media and constant funds to be allocated in order to be successful, while online marketing can make use of clever new approaches and techniques that, other than the cost of the service provided by the online marketing specialist, is not costly in general.

Read more: Online Marketing